Firusas eCommerce
2018-2020

Digital transformation of a well-known retailer from Vienna, Austria to an award-winning international eCommerce platform.

By analyzing a competitor’s landscape, we derived the most successful way to operate a premium fashion multi-brand eCommerce.

Minimalistic design, combined with an editorial approach to a clear navigation and appealing user experience led to high engagement.
With a mobile-first approach, we made an app-like mobile version of the website that quickly showed high conversion rates.

Establishing brand identity and recognizable digital footprint enhance customer’ shopping journey.
Results: Within nine months of development we were able to release a fully functioning, custom solution with an award-winning design and online orders from day one.
We developed the platform natively to ensure further scalable opportunities for growth, including customizations as partners cabinets and process automation.
“Sharobella helped us to gain new market share and as well serve our existing customers better. I enjoy going to showrooms and hearing from the brands how they like our new eCommerce. Naturally, this opens up more opportunities to our business”.
Technologies used
Hosting
- AWS Amazon Web Services
- Digital Ocean
Back end
- Symfony PHP
- Sylius eCommerce component
- .NET framework for the ERP
- Laravel PHP for microservices
Front end
- JavaScript
- Node.js
- Vue.js
- Nuxt.js
- Angular.js
Marketing
- Mailchimp
- SEO
- Google Ads
- Facebook Ads
- Affiliate networks
Support
- Freshworks solutions
Management
- Slack
- Jira
- Confluence
- Bitbucket
- Gitlab