eCommerce Marketing

Ecommerce marketing has to pay off: we run Shopify SEO, Google Shopping, Meta ads and email flows as one system with one goal, profitable revenue. Data-based budgets, clean tracking and campaigns optimised for margin instead of clicks.

eCommerce Marketing
01.
Marketing Plan

We uncover all the parameters which will define your strategy to sell online. This plan will guide your growth and empower your decision-making process.

02.
Content

The quality of your content will dictate the perception of your brand. Together we can craft a story that promotes your product and justifies the pricing you want to set.

03.
Email Marketing

When leveraged wisely, your customer’s emails are of great value. We help you to cleverly integrate them in your funnel and safely drive sales over time.

04.
CRM

We help you to fully understand your customer journey. By tracking and routing any interaction between you and your users, we can determine and increase their LTV!

05.
SEO

Being visible via the major search engines is crucial for any business. Optimizing your ranking on the result pages early on will get you a sustainable source of visitors.

06.
PPC

Creating highly targeted paid campaigns can be your main motor to scale the business. Having a clear understanding of testing and optimizing your audiences is vital.

07.
Social Media Marketing

There is a vast potential in various platforms for both paid and organic growth. We help you profiting from these channels to grow your business.

08.
Affiliate Marketing

Getting your product in front of customers through established publishers can be huge! We’ll enable your brand to be reached by millions with this channel.

09.
Lead Generation

For some products, the sales process gets more advanced. Let’s create your automated lead magnet and nurture your fans into profitable customers.

You are now in the most important part of your eCommerce journey to unlock the potential of generating sales for your business. Although every step that you take is important to grow your business, marketing strategy is the most crucial. The eCommerce marketing strategy will help your brand scale and bring in more revenue.

Our eCommerce marketing services take care of your need. The team of our marketing strategists will help you formulate an actionable marketing plan. From a digital marketing plan to content creation and management, our experts will do everything to build your business brand.

We help you plan a better email marketing and social media marketing strategy. Our team also helps your eCommerce website align with search algorithms. Planning and executing the right branding strategy to generate more leads into your funnel is what our experts will do for you. Your brand will get better recognition, thus generate more sales with a sophisticated marketing strategy orchestrated by our team.

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Ecommerce Calendar: Promotion Planning With a Deadline Chain

Every free promo calendar gives you the date. Black Friday, Singles Day, Cyber Monday, Christmas: those days are fixed and easy to look up. What a date alone does not answer: by when your sale price has to be locked, when the Google Merchant Center entry has to be submitted, and when the Meta creatives have to be in review. That chain of deadlines is the core of our ecommerce calendar.

We treat the ecommerce calendar as a planning method, not a list of dates. For each promotion we compute the obligations it triggers, working backwards, and map them to your channels: shop, Google Shopping, Meta, email. You can read more about the method and the definition on our ecommerce calendar page.

Compute the deadline chain

The tool shows computed dates only and is not legal advice.

Year overview 2026

  1. January Fresh start and winter sale
  2. February Valentine's Day and gifts
  3. March Spring and Easter preparation
  4. April Easter and spring launches
  5. May Mother's Day and outdoor season
  6. June Father's Day and start of summer
  7. July Summer sale and holiday season
  8. August Late summer and back-to-school preparation
  9. September Back to school, autumn launches, Q4 preparation
  10. October Halloween and preparing the promotion season
  11. November Singles Day, Black Friday, Cyber Monday, start of Advent
  12. December Advent, Christmas and shipping deadlines

Promo days: September 2026

  • Back to school: eastern federal states (first wave) Season Email, Social, Website
  • Back to school: remaining federal states Season Email, Social, Website

Promo days: October 2026

  • National Day Holiday Email, Website
  • Halloween Retail day Email, Social, Website, Campaign

Not legal advice. Computed dates, not legal information.

Ecommerce Calendar Services

We run the ecommerce calendar for you, as part of your ongoing engagement. The default market is Austria, and Germany is covered when you sell there.
01
Setup: Q4 onboarding
A one-off onboarding that maps your committed Q4 promotion plan onto the deadline chain. You receive a dated obligations table with date, obligation, basis, source and review date, plus an ICS file to import into your calendar.
02
Quarterly planning
A recurring quarterly deliverable: your channel calendar for the coming quarter, linked to a re-computed deadline chain. We re-verify each deadline for freshness before the chain is delivered.
03
Deadline chain per campaign
On demand and per campaign: backward-scheduled deadlines for a single promotion, including warnings where two promotions fall inside the same reference window. You receive the chain as a dated, source-backed task list for your team.
Request promotion planning
Frequently Asked Questions
01
Which channels belong to good ecommerce marketing?
The foundation: SEO and Google Shopping for purchase-ready demand, Meta ads for new customer acquisition, email flows for repeat purchases. What matters is the interplay: each channel gets the budget its numbers justify.
02
From what budget does performance marketing make sense?
More important than the absolute amount is the ratio of margin, basket size and test budget: there must be enough room to test audiences properly. In a first call we calculate together from what point campaigns sustain themselves for your store.
03
Do you take over existing campaigns?
Yes. An account audit shows where budget burns and where potential lies; then we restructure campaigns, tracking and feeds without destroying what works. Historical data is preserved.
04
How do you measure ecommerce marketing success?
By profitability, not clicks: clean conversion tracking, ROAS per channel and contribution margin after ad spend. Monthly reporting shows exactly what each channel contributes, and budgets consistently move to where they earn the most.
05
Can you also take over individual channels only?
Yes. Many clients start with one channel, for example Google Shopping or email flows, and expand once the numbers prove out. The only requirement is clean tracking across all channels so attribution and budget decisions stay correct.
06
What is an ecommerce calendar?

An ecommerce calendar is more than a list of promotional days. It maps each planned promotion to the channels it runs on and the deadlines it triggers. We treat it as a planning method: not just "which day", but "by when does what have to be ready", so that price, feed, and creatives are in place on time. That turns a date into an actionable plan.

07
What does promotion planning include?

Promotion planning takes in your dated promotions with start and end dates and channels, and from that computes the chain of obligations backwards. Each row carries date, obligation, basis, source, and review date. We also flag, as visible warnings, cases where two promotions fall inside the same reference window.

08
Does this replace legal advice?

No. We compute dated, source-backed deadlines as a planning aid. We do not set prices and we do not specify discount levels. Compliance with legal requirements remains your responsibility. For a binding legal assessment, please consult a lawyer. Not legal advice.

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