We build technology – we don't just use it.

Most of it is built with Laravel. Our Laravel agency page shows how we work with it.

AI & Intelligence Infrastructure

Built and operated in-house: the stack that powers every analysis, recommendation and agent we put to work for clients.

Neo4j

Graph database behind our central, temporally-versioned knowledge graph connecting every client, project and campaign.

Qdrant

Vector database driving semantic search across our knowledge base, tenant-isolated for strict data separation.

Claude (Anthropic)

The reasoning engine behind our autonomous agents – always the latest Opus, Sonnet and Haiku tiers.

OpenAI (GPT & Codex)

Complementary models for code generation and embeddings inside our platform.

Model Context Protocol (MCP)

The standard interface through which our platform exposes tools and knowledge to AI assistants like Claude and Cursor.

Autonomous AI Agents

A custom agent framework with specialists (ads, SEO, e-commerce, PM) – teachable, with human-approval guardrails before anything is sent.

RAG & Embeddings

A retrieval pipeline that grounds agents in real client data – answers with evidence, not guesswork.

Redis Streams & BullMQ

The event-driven backbone and job queues that run our agents reliably with retries and dead-letter handling.

LiteLLM

A self-hosted gateway that routes and fails over across AI models with cost tracking.

Langfuse

Self-hosted observability that traces and evaluates every AI call for quality and cost.

Ollama & local models

On-premise open models (Llama, Mistral, Gemma, Qwen) for privacy-sensitive and high-volume tasks.

Prometheus & Grafana

Our own metrics layer instrumenting agent runs, cost and system health in real time.

KI-Produktkonfiguratoren

Visual configurators over the real product catalogue: customers see their choice instead of comparing article numbers. In production over a catalogue of around 480 products.

KI-Assistenten für Kundenanfragen

RAG assistants on a company's own knowledge base, evaluated against a test-question set before launch. In use at a climate-technology retailer.

For fast production-ready backends we additionally build on Supabase: more on our Supabase integration page.

Our own agent platform

The difference between "we use AI" and "we build AI" is verifiable here: we operate a self-built platform with a temporally versioned knowledge graph on Neo4j, vector search on Qdrant, and more than twenty specialised agent personas, from SEO analysis to campaign review. Every recommendation a client receives runs through this infrastructure, and every agent run is stored auditably. It is the same class of system we set up for clients on request: RAG assistants on their own knowledge base, automated analyses, connected channels. If you want to check that this is more than a buzzword, ask us for details; we will show you the platform.

Mobile Apps

Cross-platform apps that run in production, not just in a portfolio: in 2026 we shipped an iOS app built in Flutter for a content platform (offline-first, on our headless Laravel backend) and a gaming app built in React Native for an international client.

Flutter

One codebase for iOS and Android. Our offline-reader app shipped in 2026 runs on it.

React Native

Cross-platform on the React ecosystem. In production in a gaming app we built.

Headless App-Backends

Laravel APIs as the app's backbone: auth, content, sync. Web and app share one backend.

Offline-First

Local data with sync so the app works fully without a connection.

App Store Deployment

TestFlight, the review process and release to the Apple App Store, from practice, not from the docs.

App development as part of the stack

We build mobile apps where they belong to the business model, not as an isolated trade. The typical pattern from our projects: a headless Laravel backend serves content, accounts and sync, and the Flutter or React Native app consumes the same APIs as the website. One source of truth, so web and app never drift apart. In 2026 this shipped, among other things, an offline-first iOS app for a content platform, including App Store review and release. For shops and content projects considering an app, the economic question usually matters more than the technical one; an honest assessment of it is part of our first conversation. Details: Mobile App Development.

E-Commerce & Commerce Platforms

What we build and scale online stores on – from Shopify to headless – including every common payment and checkout system.

Shopify & Shopify Plus

Our primary platform for fast, scalable stores with custom themes – as an official Shopify Partner.

WooCommerce

WordPress commerce for clients, managed end-to-end (incl. Germanized, Stripe and more).

Shopware

A leading DACH commerce platform – we migrate to and from Shopware and maintain existing stores.

Magento / Adobe Commerce

Enterprise e-commerce for complex B2B and B2C requirements.

PrestaShop & Sylius

Open-source and headless commerce (Symfony) for flexible, bespoke setups.

JTL

A DACH commerce and ERP system for merchants with strong back-office needs.

Wix & Squarespace

Fast website builders for smaller projects and landing pages.

Headless & Composable Commerce

commercetools, Shopify Hydrogen, Medusa and Vue Storefront for decoupled, high-performance storefronts.

Custom Platforms

Custom commerce solutions when off-the-shelf platforms are not enough.

Base44

AI-assisted app and MVP building – Sharobella is an official Base44 partner.

Payments & Checkout

Stripe, Klarna, PayPal, Mollie, Adyen, EPS plus Apple & Google Pay – integrated to fit the market and audience.

Shopify App Entwicklung

Public and private Shopify apps of our own: in 2026 we built a public shipping app for the Shopify App Store.

Systemintegration & Middleware

Middleware between store, logistics and ERP: orders, statuses and returns flow automatically instead of being copied by hand. In production at a fashion retailer since 2026.

Web Engineering & Frameworks

The engineering foundation under our applications and sites – the muscle the AI layer sits on top of.

Laravel & Symfony

PHP frameworks powering our own site and a reusable multi-client CMS.

Livewire & FrankenPHP

Server-driven reactive UI and a high-performance PHP runtime for fast, robust apps.

Node.js & TypeScript

The end-to-end typed language and runtime behind our real-time services and APIs.

React & Next.js

For dashboards, client portals and modern, server-rendered front-ends.

Vue.js & Nuxt

Reactive interfaces and storefronts with fast development and strong performance.

Angular

Enterprise front-ends with structured architecture for large applications.

Svelte

Lean, high-performance interfaces with minimal overhead.

Tailwind CSS & Vite

Utility-first styling and modern build tooling across all our applications.

Barba.js & GSAP

App-like page transitions and motion for premium front-ends.

WordPress & TYPO3

The most widely used CMS in the DACH market – from SMB sites to enterprise, managed incl. WP-CLI and REST.

Drupal

Enterprise CMS for complex, multilingual content structures.

Databases

MySQL, PostgreSQL, MongoDB and Redis – relational, document and in-memory to match the workload.

Plattform-Migrationen

From WordPress or TYPO3 to Laravel, with staging acceptance and a zero-downtime cutover. Delivered in 2026 for a content platform with thousands of entries.

Performance Marketing & Advertising

The paid channels we plan, run and optimize – increasingly with AI-grounded recommendations from our own platform.

Google Ads

Our core paid-search discipline and, for many clients, the primary revenue driver.

Microsoft (Bing) Ads

Additional reach across the Microsoft search ecosystem.

Meta Ads (Facebook & Instagram)

Paid-social planning, execution and reporting via our own "Marx" console with DE/EN reports.

LinkedIn Ads

B2B campaigns reaching decision-makers.

TikTok Ads

Short-video campaigns for younger audiences and fast growth.

Google Tag Manager

Tag and conversion deployment, tuned for Core Web Vitals (load on first interaction).

Google Merchant Center

Product feeds for Shopping campaigns and marketplace visibility.

SEO, GEO & Analytics

How we build and measure visibility – classic SEO, Generative Engine Optimization and the data layer behind it.

Ahrefs & Brand Radar

SEO, backlink and keyword intelligence plus AI-visibility tracking – integrated live via MCP.

Google Analytics 4

Web and e-commerce analytics, wired straight into our platform.

Google Search Console

Organic search-performance monitoring, also surfaced via the Ahrefs integration.

GEO / AEO

Generative Engine Optimization – we optimize visibility inside AI answer engines like Google AI, ChatGPT and Perplexity.

PageSpeed & Lighthouse

Automated performance auditing – our own site scores desktop 99–100.

Screaming Frog

Technical SEO crawls for clean structure, redirects and indexing.

Matomo

Privacy-first analytics – a GDPR-friendly alternative to GA in the DACH market.

Firecrawl & BuiltWith

Web crawling and tech-stack profiling that feed our SEO audits and competitor research.

Prometheus & Grafana

Our own observability – proof that we measure everything we operate.

B2B-Besuchererkennung

Built in-house rather than bought in: identifies company visits from network data, without third-party tracking services. Running on this website.

CRM, Automation & Email

The systems for customer relationships, lifecycle and automation – including a CRM we built ourselves.

In-House CRM

A HubSpot-grade CRM built on our own platform – pipeline, deals and lead management with no external subscription.

sevdesk

Accounting and invoicing integrated into our client workflows.

Mailchimp

Email marketing for clients – Sharobella is a certified Mailchimp agency.

Klaviyo

E-commerce-focused email and lifecycle marketing, ideal for Shopify.

Brevo

A GDPR-friendly email and CRM suite from Europe.

HubSpot

Enterprise CRM and marketing automation where clients rely on it.

n8n, Make & Zapier

Workflow automation connecting stores, CRM, feeds and AI.

WhatsApp Business (Cloud API)

A messaging channel including a WhatsApp-first commerce agent.

Telegram & Messaging-Bots

Reports and follow-up questions where clients already write: weekly metrics via bot, with the option to reply. In client use since 2026.

Cloud & Infrastructure

The foundation everything runs on – hosting, containerization and orchestration, built to scale.

DigitalOcean

Our production hosting (Frankfurt region), rolled out via containerized deployments.

Hetzner

European cloud and server infrastructure – a DACH-region favourite for performance and value.

AWS, Microsoft Azure & Google Cloud

The major hyperscalers for client workloads that need global scale and managed services.

Docker & Docker Compose

Containerization for our entire platform stack.

Kubernetes-ready

Orchestration manifests with autoscaling – the scale-out path when load demands it.

Cloudinary

The media and asset CDN behind our CMS media library.

Cloudflare

A CDN and edge layer for speed, security and availability.

GitHub & CI/CD

Version control and automated build, test and deploy pipelines.

How We Build – Dev & AI Tooling

AI-native delivery: we build with the same AI tooling we recommend to clients – only integrated more deeply.

Claude Code

Agentic development right in the codebase – faster, more reliable delivery.

OpenAI Codex

Code generation and review as an additional engineering layer.

Cursor

An AI-native IDE for pair-programming with modern models.

GitHub Copilot

Inline suggestions that speed up routine work.

Local AI Models

Self-hosted models for private, low-cost, high-volume use.

In-House Agent Framework

Our platform orchestrates specialist agents across development, marketing and operations.