Digital transformation of a well-established Viennese clothing boutique into an internationally operating e-commerce business.
 in English

“Conducting a competitive analysis, allowed us to gain a deeper understanding of how to operate a multi-brand fashion e-commerce platform.

Fashion Retail Digitalization

We customized our client's platform, incorporating changes like partner cabinets and process automation, to increase the possibility for future expansion.

 in English  in English  in English  in English
 in English
 in English

High engagement was achieved through editorial approach, minimalist design, straightforward navigation, and engaging user experience.

E-Commerce Design

Using a mobile-first strategy, we developed a mobile website that resembled an app and rapidly saw high conversion rates. The objective was to differentiate ourselves from other global companies by using the most recent user experience trends in international markets based on best practices and user research.

 in English
 in English

Results: We were able to provide a fully functional, tailored digital solution with an award-winning design and online orders on day one after only nine months of development.

E-Commerce development

By developing, we turned a reputable neighborhood clothing boutique in Vienna into a global e-commerce platform. We developed an online store that combines the firm's decade-long success with a new, modern online presence. Another crucial element of our digital transformation process was the elaboration of the company's new ERP, which included several back-office procedures.

 in English  in English  in English

Technologies what we used

  • AWS Amazon Web Services
  • Microsoft Azure
  • Digital Ocean
Back end
  • Symfony PHP
  • Sylius eCommerce component
  • .NET framework for the ERP
  • Laravel PHP for microservices
Front end
  • JavaScript
  • Node.js
  • Vue.js
  • Nuxt.js
  • Angular.js
  • Mailchimp
  • SEO
  • Google Ads
  • Facebook Ads
  • Pinterest Ads
  • Affiliate networks
  • Freshworks solutions
  • Slack
  • Jira
  • Confluence
  • Bitbucket
  • Gitlab
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